Tuesday, May 20, 2008

The Big Button on the Right

It all started in 1881, after Kenneth Kodak introduced the world to his "light-catching box."

Photography wasn't popular initially, because it was too expensive. After a while, however, when 35mm cameras premiered in 1967, affordability helped usage bloom.

Today, you can't go anywhere without getting your picture taken. Even if you frequent a dive bar, someone in your party will always have a camera.

Which brings me to why America is so awesome: we've segregated our pictures. Girls take pictures cheek to cheek, with kissy-faces and white teeth shining; guys stand side by side, a respectable distance apart, giving a toothless smile if any at all. So much of the same thing...Americans being AMERICAN!

On of our social norms has us adhering to what we think we should be doing in a picture; it's caused the percentage of shitty ones to skyrocket. More and more photos fail to be defined as "photography," and instead revert to a simple cataloging of the familiar.

Sears. Yeah, I always think of it, too.

If you can remember the last time you shopped at Sears, leave a comment. It's the American thing to do.

2 comments:

taiwacky said...

The bulbous Sears catalog, pregnant with Christmas possibilities. Pleasepleaseplease lets skip to the toy page!

I didn't think people shopped there anymore. I thought it was more a testament to times past.

Does Mr. Melick still sell sno-cones at Danvers softball games?

Ryan Hammill said...

I wrote a paper in college about the death of the middle class as reflected in the bankruptcy of Sears.

God, I'm a f**king buzzkill.